Christina M Ward is an SEO content writer (& editor) serving businesses worldwide. Her work has been featured in several international magazines and in companies across the US.
The Plight of Our Honey Bees
SCIENCE
An article on honey bees, their importance, and what people can do to help.
DIY CBD Bath Salts You Can Make at Home
A DIY recipe for bath products with CBD. I wrote this for my own blog but Bellatory now features it.
Foods That are Good for Your Skin: A Complete Guide
A skincare + healthy diet article I wrote for a client.
How to Give Your Pet CBD for the First Time
Pet care article highlighting CBD for pets and how to administer it.
Tone: friendly informative
SEO: yes
Christina M. Ward
Landing page for all of my articles at LA Weekly.
Tone: Punchy, exciting, persuasive sales copy
Purpose: To educate and drive sales
SEO: Some
How to Get Rid of Dry Scalp
Blog post for vegan haircare company.
Tone: Friendly informative with sales links
SEO: Yes, with Surfer software
Adopt a Senior Pet: Now is the Perfect Time
Blog post for CBD pet wellness company.
Tone: Friendly, cute, informative
Purpose: Inform and educate pet parents about CBD for dogs, sales links included strategically
SEO: Yes, using Google applications
Best Parenting Books & Budsies Partner to Bring Children Joy
Ghostwriting.
Tone: Educational and inspirational, friendly persuasive
Purpose: Landing page to showcase a charitable collaboration
The Complete Guide to Uploading a Marketable Book on Amazon KDP
How to Guide for developing a manuscript for Amazon KDP
Tone: Clever, helpful, easy-to-follow
SEO: Not intentionally included
How Will High Strength CBD Affect Me?
Sponsored post by the client and written by me with a byline
Brief and entertaining sales copy to drive traffic to the client's CBD product landing pages
3 Holistic Therapies to Improve Your Life
Ghostwriting article
Tone: Wellness language, friendly informative, to appeal to health and wellness seekers
Sales copy is included but is not the most important part.
Purpose: Drive brand awareness while building rapport with buyers
SEO: Yes, with Surfer
Repairing Your Self-Esteem After Divorce
Ghostwriting piece
POV: Divorcee
Tone: Empathetic, helpful
SEO: One keyword, light SEO applied
The Amazing Health Benefits of Ginger Tea — So Easy to Make
How to | Food-related
Tone: Conversational and informative
SEO: Not intentionally but this article received over 40K traffic
Full Spectrum CBD — The New Hemp Health Craze
Promotional sales copy written on behalf of a client. I was able to include a byline.
Minimal SEO used.
Tone and voice more important for these (I did several of them for various magazines and websites on behalf of my client) to capture attention, inform, and drive to sales links.
What CBD Products Are THC-Free?
A sample article from my 3+ years of experience writing for cbdMD
SEO: Yes, with Google applications used